Project Objectives
User-Centric Design: Develop a visually appealing hero section that captures the attention of both parents and children, using vibrant imagery and engaging language to convey the museum's mission.
Clear Navigation: Implement straightforward, easily identifiable navigation buttons that allow users to quickly access key sections such as Exhibits, Workshops, Events, and Membership, ensuring a seamless user journey.
Interactive Elements: Incorporate interactive features, such as a rotating carousel of upcoming events or featured artworks, to engage children and encourage exploration from the moment they land on the page.
Responsive Layout: Ensure the hero section is fully responsive, providing an optimal viewing experience across all devices—desktops, tablets, and smartphones—catering to the diverse needs of families on the go.
Emotional Connection: Use storytelling elements and imagery that resonate with both parents and children, fostering an emotional connection to the museum and encouraging them to participate in its programs.
Calls to Action: Strategically place clear and compelling calls to action (CTAs) in the hero section to motivate users to explore further, sign up for newsletters, or plan their visit.
By focusing on these objectives, we aim to create a welcoming and functional entry point that invites families to discover and engage with the Toronto Children’s Art Museum.
The Toronto Children’s Art Museum project is dedicated to creating an engaging and intuitive online experience tailored for both parents and children. Our UX design emphasizes ease of navigation, vibrant visuals, and interactive features that inspire creativity. Parents will find a streamlined interface to access information about exhibits, workshops, and events, ensuring they can quickly plan their visit. For children, the site will incorporate playful elements, such as interactive games and art showcases, that encourage exploration and creativity. By focusing on the unique needs of families, we aim to foster a welcoming online environment that enhances their connection to art and culture.